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Hal Leonard Music Marketing For The DIY Musician: Creating and Executing a Plan on a Low Budget #1927je

Hal Leonard Music Marketing For The DIY Musician: Creating and Executing a Plan on a Low BudgetThere has never been a greater need for practical DIY marketing advice from a musician who has been there and succeeded than now at a time when new technologies make it more possible than ever for musicians to attract attention independently and leverage their own careers, and record industry professionals look exclusively for developed artists who are already successful.Written by a professional musician for other musicians, Music Marketing for the DIY Musician is a proactive, practical, step-by-step guide to producing a fully integrated, customized, low-budget plan of attack for artists marketing their own music. In a conversational tone, it reveals a systematic business approach employing the same tools and techniques used by innovative top companies, while always encouraging musicians to stay true to their artistic integrity. It’s the perfect blend of left-brain and right-brain marketing.This book is the culmination of the author’s 25 years in the trenches as a musician and entrepreneur, and over a decade in academic and practical research involving thousands of independent artists and marketing experts from around the world. The goal is to help musical artists take control of their own destiny, save money and time, and eventually draw the full attention of top music industry professionals. It’s ultimately about making music that matters and music that gets heard!
Hal Leonard · Hal Leonard Music Marketing For The DIY Musician: Creating and Executing a Plan on a Low Budget
Music Industry & Special Interest > Music Business Reference Materials
Spezielle Interessen > Music Business Reference Materials
J14248 Hal Leonard Music Marketing For The DIY Musician: Creating and Executing a Plan on a Low Budget

„Hal Leonard Music Marketing For The DIY Musician: Creating and Executing a Plan on a Low Budget“

Encore Notation Win & Mac - since more than 20 years the standard in professional music notation.

Seit über 20 Jahren is Encore Notation die Musiksoftware zum Noten schreiben. Musiknoten drucken. Einfach, schnell und professionell!

Encore Notation Win: Software in english, deutsch, français, nederlands, português

Encore Notation


Hal Leonard 101 Singing Tips – Stuff All The Pros Know & Use Book/CD #8040ul

Hal Leonard 101 Singing Tips - Stuff All The Pros Know & Use Book/CDReady to take your singing to the next level? This book presents valuable how-to insight that singers of all styles and levels can benefit from. The text, photos, music, diagrams and accompanying CD provide a terrific, easy-to-use resource for a variety of topics, including: Vocal exercises, breathing exercises, the singer’s health, preparation, technique, understanding music, singing harmony, microphones, career advice, and much more! Softcover with CD72 pagesSize: 12″ x 9″Author: Adam St. JamesISBN: 634086081
Hal Leonard · Hal Leonard 101 Singing Tips – Stuff All The Pros Know & Use Book/CD
Music Industry & Special Interest > Music Business Reference Materials
Spezielle Interessen > Music Business Reference Materials
H20249 Hal Leonard 101 Singing Tips – Stuff All The Pros Know & Use Book/CD

„Hal Leonard 101 Singing Tips – Stuff All The Pros Know & Use Book/CD“



Alfred Welcome to the Music Business Book & DVD #4707xs

Alfred Welcome to the Music Business Book & DVDToday’s music business is clearly not like it was in its peak years of the 1980s. The never-ending flow of new digital technology combined with internet-based marketing and distribution have forever altered the playing field. These changes have created a new wave of independence that has led to opportunities for artists to have much more control over their careers. Gregory J. Gordon (CEO & Founder of Pyramind), along with Tess Taylor (President & Founder of The National Association of Recording Industry Professionals), Steffen Franz (President & Founder of The Independent Distribution Collective), and Paul Terry (President of Paul Terry And Associates, Management & Entrepreneurial Training for Social Enterprise) join forces to present a compelling and thought-provoking guide to the entrepreneurial nature of the music business. This is the third book in The Pyramind Training series, and it’s accompanied by a DVD that contains a discussion with Steffen Franz and Gregory J. Gordon and supporting documentation for independent artists seeking to build their plan for success.
Alfred · Alfred Welcome to the Music Business Book & DVD
Music Industry & Special Interest > Music Business Reference Materials
Spezielle Interessen > Music Business Reference Materials
H90705 Alfred Welcome to the Music Business Book & DVD

„Alfred Welcome to the Music Business Book & DVD“




Hal Leonard How To Have Your Hit Song Published #2654pm

Hal Leonard How To Have Your Hit Song PublishedHow to Have Your Hit Song Published is an indispensable, step-by-step guide for songwriters to navigate through the competitive business of music publishing. This long-overdue revision of the original 1988 bestseller contains even more savoir faire advice on striking the right chord with publishers, producers, music industry attorneys and record executives, and is written to motivate as well as to inform. Softcover402 pagesSize: 9″ x 6″Author: Jay WarnerISBN: 1423411994
Hal Leonard · Hal Leonard How To Have Your Hit Song Published
Music Industry & Special Interest > Music Business Reference Materials
Spezielle Interessen > Music Business Reference Materials
H67487 Hal Leonard How To Have Your Hit Song Published

„Hal Leonard How To Have Your Hit Song Published“

Hal Leonard Social Media Promotions for Musicians A Manual for Marketing Yourself Your Band & Your Music Online #7628tq

Hal Leonard Social Media Promotions for Musicians A Manual for Marketing Yourself Your Band & Your Music OnlineHal Leonard Social Media Promotions for Musicians A Manual for Marketing Yourself Your Band & Your Music Online
Hal Leonard · Hal Leonard Social Media Promotions for Musicians A Manual for Marketing Yourself Your Band & Your Music Online
Music Industry & Special Interest > Music Business Reference Materials
Spezielle Interessen > Music Business Reference Materials
J10663 Hal Leonard Social Media Promotions for Musicians A Manual for Marketing Yourself Your Band & Your Music Online

„Hal Leonard Social Media Promotions for Musicians A Manual for Marketing Yourself Your Band & Your Music Online“

Cengage Learning Marketing and Merchandising for Musicians #9248nd

Cengage Learning Marketing and Merchandising for MusiciansEverything has changed. The old way of “ making it“ in the music business–get a recording contract, then relax and enjoy the ride while your record label does all the work–is gone forever. Succeeding as a musician today calls for new skills, new attitudes, and a new approach. And today, more than ever, how far you get in the business depends on you. The technology-driven, do-it-yourself ethos that revolutionized the way music is recorded and distributed has also transformed the way musicians and songwriters market themselves and their creations. In MARKETING AND MERCHANDISING FOR MUSICIANS, veteran composer, producer, and engineer Robert Safir gives you the nuts-and-bolts information you need to craft a promotional strategy that will draw attention and get results. You’ll learn how to understand your markets and target them with precision, grow your fan base, make your own CDs and website, sell your music online, leverage social media as a promotional tool, create T-shirts, hats, and other merchandise, keep up with the rapid changes in the industry, and more! There are great opportunities in today’s music business, but achieving success is as tough as it’s ever been, maybe tougher. And there’s a lot to learn. Give yourself every possible advantage: Get MARKETING AND MERCHANDISING FOR MUSICIANS and get your music career on the fast track. It’s up to you.
Cengage Learning · Cengage Learning Marketing and Merchandising for Musicians
Music Industry & Special Interest > Music Business Reference Materials
Spezielle Interessen > Music Business Reference Materials
H92778 This book will educate you on today’s business of music marketing and merchandising.

„Cengage Learning Marketing and Merchandising for Musicians“

Berklee Press Music Law In The Digital Age #2953fl

Berklee Press Music Law In The Digital AgeLearn copyright essentials in order to succeed in today’s music industry. With the free-form exchange of music files and musical ideas online, understanding copyright laws has become essential to career success in the new music marketplace. This cutting-edge, plain-language guide shows you how copyright law drives the contemporary music industry.By looking at the law and its recent history, you will understand the new issues introduced by the digital age, as well as continuing issues of traditional copyright law. Whether you are an artist, lawyer, entertainment Web site administrator, record label executive, student, or other participant in the music industry, this book will help you understand how copyright law affects you, helping you use the law to your benefit.How do you get fair compensation for your work and avoid making costly mistakes?Can you control who is selling your music on their Web site?Is it legal to create mash-ups?What qualifies as fair use?How do you clear another artist’s samples to use in your own recordings?What is the Creative Commons/Copyleft movement?How do you clear music for use in an online music service or store?Who decides who gets paid, how much, and by whom?You will learn the answers to these questions, as well as:The basics of copyright law, looking at the Copyright Act while explaining it in plain language:How revenue streams for music are generated under copyright lawThe reasoning behind high-profile court decisions related to copyright violationsWhat licenses are needed for the legal online delivery of musicThe intricacies of using music on sites like MySpace and YouTubeDeficiencies in current copyright law and new business model ideasAllen Bargfrede, Esq. is a practicing entertainment and technology attorney and teaches music law at Berklee College of Music. Cecily Mak, Esq. is the senior counsel and director of music licensing for the digital music service Rhapsody at RealNetworks, Inc., and teaches digital media law at UC Hastings.
Berklee Press · Berklee Press Music Law In The Digital Age
Music Industry & Special Interest > Music Business Reference Materials
Spezielle Interessen > Music Business Reference Materials
H90679 Rules of the road.

„Berklee Press Music Law In The Digital Age“

Hal Leonard Music 3.0 – A Survival Guide For Making Music In The Internet Age #4447se

Hal Leonard Music 3.0 - A Survival Guide For Making Music In The Internet AgeThe paradigm has shifted and everything you knew about the music business has completely changed. Who are the new players in the music business? Why are traditional record labels, television, and radio no longer factors in an artist’s success? How do you market and distribute your music in the new music world – and how do you make money? This book answers these questions and more in its comprehensive look at the new music business – Music 3.0. While Music 2.0 encompassed the era of file sharing and digital distribution, Music 3.0 employs new ways to start and sustain a career, to develop an audience and engage them with interactive marketing. Sales, distribution, and marketing have reconfigured so much that even artists located far away from a big media center can thrive without the help of a record label – if they know how. Music 3.0 explains what has changed, why it will change even more, and how musicians and artists (photographers, writers, animators) can take advantage of the changes. Softcover218 pagesSize: 11″ x 8-1/2″Author: Bobby OwsinskiISBN: 1423474015
Hal Leonard · Hal Leonard Music 3.0 – A Survival Guide For Making Music In The Internet Age
Music Industry & Special Interest > Music Business Reference Materials
Spezielle Interessen > Music Business Reference Materials
H66902 Hal Leonard Music 3.0 – A Survival Guide For Making Music In The Internet Age

„Hal Leonard Music 3.0 – A Survival Guide For Making Music In The Internet Age“

Alfred Pyramind Training Series Three-Book & DVD Set #6461sf

Alfred Pyramind Training Series Three-Book & DVD SetAs one of the most influential music recording schools in the world, Pyramind features top-notch instructors in numerous musical fields. This valuable three-book and three-DVD set captures and showcases Pyramind’s expert knowledge—all for one low price. This set includes Signal Flow, which explores the fundamentals of sound production; Work Flow, which covers the basics of music theory and songwriting as related to the piano; and Cash Flow, which breaks down the music business. These methods are perfect for musicians looking for quality instruction from a proven source and teachers who want the most up-to-date method for their students.
Alfred · Alfred Pyramind Training Series Three-Book & DVD Set
Music Industry & Special Interest > Music Business Reference Materials
Spezielle Interessen > Music Business Reference Materials
J01646 Alfred Pyramind Training Series Three-Book & DVD Set

„Alfred Pyramind Training Series Three-Book & DVD Set“

Hal Leonard Music 4.0 – A Survival Guide for Making Music in the Internet Age #4582ig

Hal Leonard Music 4.0 - A Survival Guide for Making Music in the Internet AgeFeaturing the latest music business and social media concepts as well as brand-new interviews with a variety of the industry’s top movers and shakers, Music 4.0: A Survival Guide for Making Music in the Internet Age is a completely updated version of the previous best-selling editions!How has streaming music impacted the artist and the industry? Who are the new industry players? Why do traditional record labels, television, and radio have increasingly less influence in an artist’s success? How should music be marketed and distributed in this new world? How do you make money when listeners stream your music? What’s the best way to develop your brand? How are Facebook, Twitter, and YouTube best used as marketing tools? What are the new technologies being introduced that will influence how we sell and market our work? All these questions are answered in this updated version of Music 4.0, along with some new high- and low-tech tips for inexpensive marketing and promotion.
Hal Leonard · Hal Leonard Music 4.0 – A Survival Guide for Making Music in the Internet Age
Music Industry & Special Interest > Music Business Reference Materials
Spezielle Interessen > Music Business Reference Materials
J10662 Hal Leonard Music 4.0 – A Survival Guide for Making Music in the Internet Age

„Hal Leonard Music 4.0 – A Survival Guide for Making Music in the Internet Age“